The Latest from Sequence Says

How to Get the Most Out of Your...

One of the benefits of live events? The irreplaceable connections, networking, and insights that arise when you gather eager minds in the same room.

The Importance of Creativity &...

We asked Team SEQ why creativity and design are so important, how to work them into the budget, the tangible ways they can lead to better ROI, and more.

How to Choose the Ideal Event Venue

Whether we’re organizing a corporate conference, a brand activation, or a holiday party, here are some tips on how we approach the important venue selection process.

5 Ways to Level Up Your Next...

Sequence really knows how to produce an impactful investor conference. Here are five tips we’ve learned along that way to help amplify your next conference.

What's Working Now in Trade Show...

At SEQ, we love to think outside the box. It’s something we did literally this past spring for the parcelLab booth at the Shoptalk trade show in Las Vegas!

Brand Crush: BÉIS

We’re impressed by brands that think outside the box. This summer, we’ve got a brand crush on BÉIS, the travel accessories brand co-founded by actress and entrepreneur Shay...

5 Tips for Planning Engaging Press...

In today's fast-paced media landscape, organizing events that capture the attention of the press requires thoughtful planning and execution, plus a healthy dose of creative...

6 Holiday Party Predictions for...

Believe it or not, ‘tis the season to start planning your organization’s holiday party.

Planning Inclusive Events for...

Everyone deserves to feel respected, valued, and safe at our events. It benefits the event by allowing attendees to participate freely and fully.

Areas Of Your Event Budget That...

Every event has different priorities, and identifying your basic goals and needs allows you to plan where to spend the majority of your dollars.

2023 Is the Year to Lean Into...

Here are some key questions to ask yourself when developing an event strategy, before you get into the planning phase.

6 Smart Tips for Working With...

Here are our 6 tips for choosing a speaker, establishing clear communication, coordinating travel and contract logistics, and much more!

Are You Launching a New Event?...

Here are some key steps we take during the process of launching a new event, from initial research to client conversations to execution!

What was the Buzz at Shoptalk 2023?

While the Sequence Team was on-site last week to produce a client booth, I had the opportunity to connect with colleagues and check out the incredible innovation that continues to...

Five Ways AI Will Disrupt the...

AI is going to impact the majority of businesses—but for an industry like events, which is traditionally non-scalable due to labor intensiveness, the potential is even more...

7 Smart Ways to Get Guests...

As we're excited that in-person events are in full swing, here are some creative ways to ensure your guests are interacting with one another and having fun!

Brand Crush: San Diego Comic-Con...

San Diego Comic-Con International connects fans, celebrities and artists from around the globe to celebrate the past, present and future of pop-culture!

Seven Ways Events Can Nurture...

Physical and Mental Wellness is currently trending at in-person events and activations in a big way. Here are some ways you can get on board!