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The Latest from Sequence Says

Brand Crush: Collaboration

Hooking up with other brands for event partnerships. This isn’t just a tactical approach to marketing; it can be a way to ramp up your reach and leave a lasting impression on...

What Makes a Good Networking Event?

A networking event is a strategic opportunity to forge professional relationships and strengthen existing ones. Here are seven things you need for your networking event.

8 Must-Have Moments at a Sales...

8 Must-Have Moments at a Sales Kick-Off Event

15 Quick Tips for Producing an...

Here are 15 of our top tips for producing nonprofit events with impact.

Best Practices for Working With an...

Benefits of hiring an external event agency is ability to cut through the clutter when it comes to complex logistics - venue selection and vendor relationships to budget management...

7 Must-Read Tips for Employee...

Employee engagement events can significantly impact an organization's success by boosting morale, enhancing team cohesion, and driving productivity. Here are Team SEQ’s tips for...

The Power of Small Events

We produce large conferences to intimate workshops, we appreciate the power of small events and roadshow concepts—as long as they’re planned with the same emphasis on strategy as a...

Brand Crush: Reddit

Reddit seems to be nurturing a demographic shift in our favorite way: through live events and activations. So today, we’re naming Reddit as our newest Brand Crush.

5 Tips for Maximizing Your Event...

Every event should be a strategic part of a year-round marketing plan—which means it’s crucial for us to view each element of a live or virtual gathering with that larger context...

Why Your Event Needs a Strong...

Here at SEQ, we think consistent branding and design is crucial, particularly for large conferences.

How to Effectively Integrate...

Live events and conferences present a unique opportunity for sponsors to engage with their target audience in out-of-the-box ways.

Future Forecast: 7 Event Industry...

SEQ’s Chief Creative Officer Lizz Torgovnick has witnessed firsthand the transformative power of events—and has some educated guesses about what’s to come. Check out her...

6 Things to Think About When...

Choosing the right name for your event or conference is a crucial way to communicate to attendees and non-attendees alike what an experience is meant to be.

6 Former Interns Reflect on Their...

For this special Thanksgiving blog post, we wanted to shine the spotlight on some of our former interns and the amazing work they’re doing today.

Brand Crush: All-Things Nostalgia

Tapping into nostalgia is a way to foster connections, drive engagement, and create lasting memories. Here are five reasons why we’re crushing on nostalgia right now.

How to Identify (and Appeal to)...

Understanding your audience is the single best way to build a memorable experience attendees will remember for years to come. Here’s how to do it.

How to Get the Most Out of Your...

One of the benefits of live events? The irreplaceable connections, networking, and insights that arise when you gather eager minds in the same room.

The Importance of Creativity &...

We asked Team SEQ why creativity and design are so important, how to work them into the budget, the tangible ways they can lead to better ROI, and more.

How to Choose the Ideal Event Venue

Whether we’re organizing a corporate conference, a brand activation, or a holiday party, here are some tips on how we approach the important venue selection process.

5 Ways to Level Up Your Next...

Sequence really knows how to produce an impactful investor conference. Here are five tips we’ve learned along that way to help amplify your next conference.